Flow Builder
Design the journey every customer takes.
Drag nodes onto a canvas. Connect them. Set the branching logic. What you build becomes the live experience — no developer, no code, no waiting.
The reality
A wall of filters. A scroll-and-bounce loop. Customers drop off in four minutes.
Your catalog is complicated. Your buyers are specific. But your website gives them a price slider and a colour filter. A designer specifying for a new hotel doesn't think the same way as a homeowner choosing a single kitchen. A wedding planner sourcing tableware for an event doesn't shop like a couple picking a dinner set. A generic filter grid treats them identically. Most of them leave before they find anything.
What changes with Suggestly
You design the exact experience. Screen by screen. Branch by branch.
The Flow Builder is a visual canvas where you decide everything — which questions your customers answer, in what order, with what input types, and which answers branch to which path. What you build on the canvas becomes the live guided experience. No developer required. No ticket to raise. You adjust it in minutes.
How the Flow Builder works
Node types for every kind of input
Image selection grids, style tiles, photo upload, multiple choice, conditional branch, product reveal. Each node is a distinct step type. Mix and match them to match how your customers actually think — not how a filter sidebar expects them to.
Visual canvas — drag, connect, done
Drag nodes onto the canvas and wire them together. Branching logic lives at the connector — answer A routes left, answer B routes right. The full journey is visible at a glance. What you see on the canvas is exactly what your customer walks through.
Preview before you publish
Walk the entire customer journey end-to-end before it goes live. Change a question, reorder a step, add a branch — all without touching code. When it feels right, publish. The live flow updates instantly.
What changes when you own the journey
- No code required — build and adjust flows yourself, without engineering
- Adapts to any catalog and any vertical — hospitality, furniture, kitchen & bath, lighting, FF&E, interior design
- Adjustable in minutes — swap a question, add a branch, reorder a step
- Customers are guided, not overwhelmed — one screen at a time, not your entire catalog at once
Features that deliver this
Build the journey your buyers actually need.
See the Flow Builder configured for your catalog in a live walkthrough.